Ipswich residents immersed themselves in a whole new world when virtual reality gaming took centre stage at digital start-up hub Fire Station 101.

Newly-formed Warehouse Gaming was launched on Sunday at Fire Station 101 and is being spearheaded by virtual reality advocate Lex Van Cooten from ImmersePort and Ipswich businessman James Sturges.

Together, the pair is creating virtual reality gaming days in Ipswich.

Mayor Paul Pisasale officially launched Warehouse Gaming by signing a virtual signature before trying his hand at virtual reality gaming with Mr Van Cooten.

“Council started Fire Station 101 to promote digital technology and a start-up culture in Ipswich, which makes Warehouse Gaming a perfect fit,” Cr Pisasale said.

“Virtual reality is a rapidly emerging technology that has so much potential to have a positive impact not just on the way we play but also on the way we learn and do business.

“This is just the start for virtual reality technology in Ipswich with several of our Fire Station 101 entrepreneurs already working on a range of exciting projects. To the residents of Ipswich and beyond, I say, watch this space.”


So why are we excited about Virtual Reality gaming?

1. Video games are a growing industry

Research by the Interactive Games & Entertainment Association (IGEA) found that the Australian video game industry grew by 15% from 2014. The PwC Global and Entertainment Media Outlook 2015-2019 predicts that the global video game industry will hit $US93 billion by 2019.

Games are becoming more advanced and the tools to create those games are becoming more accessible.

2. Virtual Reality will fuel gaming growth

Predictions on the exact size of the Virtual Reality and Augmented Reality market vary, but all point to big numbers.  A Digi-capital report picked the combined virtual reality and augmented reality technologies to generate $US150 billion globally by 2020. A Markets and Markets report shows virtual reality worth $15.89 billion by 2020. A Business Insider report predicts just the VR headsets alone to grow in revenue to $US2.8 billion by 2020.  Deloitte Digital predicts VR to be worth $1 billion in 2016.

Whichever way you slice it, Virtual Reality is big and getting bigger.

3. Virtual Reality is about more than gaming

It has never been easier to create immersive content through tools like Unreal Engine or Unity. Those introduced to playing games can now rapidly start creating not only games but environments for other applications. Other ways Virtual Reality can be used include simulations for training, architecture walk-throughs, immersive communication channels, and new forms of visualisation information.

Getting real about Virtual Reality

Ipswich Mayor Paul Pisasale battling virtual Space Pirates

Ipswich Mayor Paul Pisasale battling virtual Space Pirates

Warehouse Gaming will be hosting more events in the upcoming months.  Be sure to Like the Warehouse Gaming Facebook Page to keep updated on the next events.

Are you interested in programming worlds in Virtual Reality? Sign up for the newsletter below to be one of the first to hear about Virtual Reality programming training programs supported by Fire Station 101 member ImmersePort:

Virtual Reality Programming expression of interest sign up form

Image credits: Warehouse Gaming
Video credit: Channel 9







Subscribe To Our Newsletter

Join our mailing list to receive the latest news and updates.

You have Successfully Subscribed!

Share This